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What Is noplace, the Social Media App That Beat Temu (Briefly)?

What Is noplace, the Social Media App That Beat Temu (Briefly)?
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noplace is the creation of CEO Tiffany Zhong, who made the Forbes ’30 under 30′ list in 2020 for her work with Zebra IQ, a company that helps brands connect with Gen Z and Millennial audiences.

You Can’t Do Much on noplace (At the Moment)

Frankly, the list of things you can’t do on noplace right now is far greater than what you can. The app, barely a week old at the time of writing, is still in its infancy and is barebones. It’s a welcome break from the overbearing feature bloat that curses a lot of social media platforms, but for some, it might be too scant.

Let’s tackle the big issue first – you can’t post photos or videos. While you can add a profile picture of yourself, you can’t add images, gifs or videos to your feed, which is a bold move in a market where visual content is king. It’s no coincidence that the largest social media platform for noplace’s target generation, TikTok, is based solely on viral video content, and its absence could well hurt the app.

What you CAN do, is chat with friends, tell the world who your favorite artist is, and brag about your top 10 friends (another feature swiped wholesale from MySpace). It’s also possible to chat with other users of the app who you’re not linked to.

It’s also awash with customisability options for your profile page. In fact, check out most user reviews of the app, and at some point you’ll come across glowing words about its ‘aesthetic’, which appears to be one of the main selling points of the platform.

noplace has a levels system, which is the app’s gamification angle, rewarding users for spending more time on the app and engaging with others. Your level is displayed on your profile, so it’s easy to show off your noplace credentials.

Word of warning – if you have an Android device, you’re out of luck, as right now the only place to get noplace is on Apple devices.

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Written by Kookloofeed

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